2020
Conceptualization
Upsoak begins as an innovative concept to transform the laundry industry, but COVID-19 and lockdowns delay the launch.
2021
Research and Development
The team focuses on research and development during lockdown, exploring service offerings and laying the groundwork for future operations.
2022
IT Infrastructure
Upsoak stabilizes its IT infrastructure, ensuring an efficient platform for operations, while continuing research into branding and market demands.
2023
Final Preparations
Final preparations occur as the team refines services and engages in industry events to build awareness ahead of the launch.
2024
Official Launch
Upsoak officially launches, introducing a premium range of laundry and dry cleaning services, setting a new standard in the industry.